The Rice International Conference and Exhibition (RICE) Dubai 2011 to be held at the Madinat Jumeirah is the first ever international rice trade fair aimed at gathering major rice producers, rice mills, global and regional companies who seek to expand their client base and venture into emerging markets. “We are offering exporters and bulk buyers to meet under one roof and get better deals. The end-users will also get better deals,” the organizers said.

As the commodity prices have started going up, various rice export promotion bodies, producers and exporters from 69 countries including India, Pakistan, Vietnam, China, Egypt, USA, Guyana, Philippines, Japan, Mayanmar and Thailand, that form the mainstay of global rice industry, will have a chance to meet at a business-to-business (B2B) platform in Dubai.